We all have our favorite beauty routine procedures for taking proper care of our face.  All of us are constantly aiming to get that admirable, luminous, fresh and radiant skin particularly in summer…

And this summer most of us might be just a step away from finally achieving that ultimate skin glow, thanks to the beauty experts who are loudly saying that if we did not already add face serums into our daily beauty mix we should do it now!  And here is why!

Serums are lightweight beauty elixirs which deliver a maximum effect when it comes to beauty!

They tend to be on the pricier end of the skincare spectrum, but they last longer than creams, and results are definitely worth it!

Serums are rich water-based skincare products that are infused with all sorts of vitamins, minerals, antioxidants, plant extracts and other ingredients that are very beneficial for skin health and appearance.

Serums are created to target specific skincare concerns, and their special ingredients are made up of smaller molecules so the skin absorbs them quickly and deeply.

Serums can deliver intense nourishment, help to lock in moisture, reduce wrinkles and tone the skin, prevent premature skin ageing, reduce the inflammation caused by acne and other skin conditions, but regardless of what they exactly do, serums are always specially formulated to effectively restore your skin’s natural glow!

Serums are potent source of nourishment and nutrition for your skin, ingredients in serums range from the ordinary to the exotic, and choice should be made depending on your specific needs or major skin concerns.

Here are some suggestions that may ease your choice:

1. If you’re in your late 30s and 40s, choose a serum with vitamin C!

Vitamin C is a potent antioxidant, it protects your skin from premature aging, it is important for collagen synthesis, it boosts skin immunity and should be a part of your anti-age skincare regimen on a regular basis!

Vitamin C enhances skin’s repair process, and reduces inflammation too!  Thanks to the collagen and Vitamin C, your skin will definitely become firmer, smoother, and visibly younger!

2. If you have mature and dehydrated skin – vitamin C and hyaluronic acid might be the winning combo for you!

Vitamin C is a famous and potent anti-age ingredient, while hyaluronic acid locks in moisture and keeps your skin fresh and well hydrated.

With regular use of vitamin C and hyaluronic acid duo, your skin will become plump and dewy fresh, fine lines and wrinkles will be reduced, your skin texture will improve drastically and your complexion will become flawless!

3. If your life or work in highly polluted area has made your skin look dull – go for serum that is rich in antioxidants!

Antioxidants are essential to protect the skin from stress and environmental damage.  They have the power to block the damaging effects of free radicals and keep the cells healthy.

One of the most powerful and skin-friendly antioxidants along with vitamin C, is vitamin E!

Studies have shown that vitamin E can also reduce UV-induced photo damage, and because vitamin C can stabilize and regenerate vitamin E, the combination of the two vitamins is very popular and especially effective in fighting sun induced damage!

Regardless of what you will ultimately choose, regular use of quality facial serums is a must and it can deliver some serious beauty benefits by successfully creating that youthful, radiant and fresh look that everybody will admire!

What are you waiting for?  Get that fresh summer skin just by adding a SERUM to your beauty routine!